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This Easter, families across the U.S. are turning to creative alternatives like marshmallows, potatoes, and foil due to stubbornly high egg prices. With the average cost reaching over $6 per dozen, social media is full of festive workarounds—from dyeing marshmallows and potatoes to wrapping cardboard “eggs” in foil.  
One popular video shows a parent and child dyeing marshmallows using food coloring and toothpicks, while others shape them into chicks using candy. Potatoes, a cheaper and easily available option, have also gained popularity for their affordability and dyeable surface. Some households are skipping real eggs altogether, choosing instead to make reusable foil-wrapped cardboard eggs for decoration. For many, it’s less about the eggs and more about creating fun memories and spending time together.  
Retailers have taken notice. A major craft chain reported a 20% rise in egg decorating kit sales, and dyeable plastic eggs remain a top seller. While real eggs are still part of many celebrations, more families are choosing low-cost, creative options—keeping tradition alive in their own unique ways.